Renaming entities to your vocabulary
Make the product speak your language: Patients instead of Contacts, Cases instead of Deals - per language, everywhere.
In Settings → Customization → Terminology, rename the core entities to whatever your team actually says. A clinic renames Contacts to Patients; a law firm renames Deals to Cases; a school renames Products to Courses.
The rename flows through the whole product: sidebar, lists, forms, report headers, and even the AI assistant's answers. Each language (Persian, Arabic, English) gets its own label.
Why it's safe
Renaming is presentation-only. Your data model, automations, reports, and integrations keep their stable identity underneath - so nothing breaks, and you can change your mind anytime. Industry templates set vocabulary automatically; you can always adjust it afterwards.